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  <mods:titleInfo displayLabel='primary_display' usage='primary'>
    <mods:title>Trade card for Lydia E. Pinkham's Vegetable Compound, 233 and 235 Western Avenue, Lynn, Mass., undated</mods:title>
  </mods:titleInfo>
  <mods:typeOfResource>Mixed material</mods:typeOfResource>
  <mods:genre authority='aat' authorityURI='http://vocab.getty.edu/aat' displayLabel='specific' valueURI='http://vocab.getty.edu/aat/300207616'>trade cards</mods:genre>
  <mods:genre authority='gmgpc' authorityURI='http://id.loc.gov/vocabulary/graphicMaterials' displayLabel='general' valueURI='http://id.loc.gov/vocabulary/graphicMaterials/tgm001686'>Cards</mods:genre>
  <mods:genre authority='gmgpc' authorityURI='http://id.loc.gov/vocabulary/graphicMaterials' displayLabel='general' valueURI='http://id.loc.gov/vocabulary/graphicMaterials/tgm003634'>Ephemera</mods:genre>
  <mods:physicalDescription>
    <mods:extent>1 trade card ; 2 1/2 x 4 inches</mods:extent>
  </mods:physicalDescription>
  <mods:abstract>The Vegetable Compound for female compalints and the Liver Pills are described on the card verso. The East River Suspension Bridge is shown in the image. John B. Coburn in E. Canaan, New Hampshire sells the products.</mods:abstract>
  <mods:note>Purchased from Greg Smart, 2000.</mods:note>
  <mods:subject authority='aat' authorityURI='http://vocab.getty.edu/aat' valueURI='http://vocab.getty.edu/aat/300054347'>
    <mods:topic>advertising</mods:topic>
  </mods:subject>
  <mods:subject authority='aat' authorityURI='http://vocab.getty.edu/aat' valueURI='http://vocab.getty.edu/aat/300054343'>
    <mods:topic>business (commercial function)</mods:topic>
  </mods:subject>
  <mods:subject authority='aat' authorityURI='http://vocab.getty.edu/aat' valueURI='http://vocab.getty.edu/aat/300155832'>
    <mods:topic>people in health and medicine</mods:topic>
  </mods:subject>
  <mods:subject>
    <mods:topic>Patent medicines</mods:topic>
  </mods:subject>
  <mods:subject>
    <mods:topic>Tonics (Medical preparations)</mods:topic>
  </mods:subject>
  <mods:subject>
    <mods:topic>Drugs</mods:topic>
  </mods:subject>
  <mods:subject>
    <mods:topic>Brooklyn Bridge (New York, N.Y.)</mods:topic>
  </mods:subject>
  <mods:subject authority='tgn' authorityURI='http://vocab.getty.edu/tgn' valueURI='http://vocab.getty.edu/tgn/2050042'>
    <mods:hierarchicalGeographic>
      <mods:county>Essex</mods:county>
      <mods:country>United States</mods:country>
      <mods:continent>North and Central America</mods:continent>
      <mods:state>Massachusetts</mods:state>
      <mods:city>Lynn</mods:city>
    </mods:hierarchicalGeographic>
    <mods:cartographics>
      <mods:coordinates>42.4667,-70.95</mods:coordinates>
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  <mods:subject authority='tgn' authorityURI='http://vocab.getty.edu/tgn' valueURI='http://vocab.getty.edu/tgn/2063278'>
    <mods:hierarchicalGeographic>
      <mods:county>Grafton</mods:county>
      <mods:country>United States</mods:country>
      <mods:continent>North and Central America</mods:continent>
      <mods:state>New Hampshire</mods:state>
      <mods:city>Canaan</mods:city>
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    <mods:cartographics>
      <mods:coordinates>43.6333,-72</mods:coordinates>
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  </mods:subject>
  <mods:relatedItem type='host'>
    <mods:titleInfo>
      <mods:title>EP001: Ephemera collection</mods:title>
    </mods:titleInfo>
  </mods:relatedItem>
  <mods:identifier type='uri'>http://gusn.us/258936</mods:identifier>
  <mods:identifier type='local-other'>258936</mods:identifier>
  <mods:identifier type='local-call'>EP001.01.076.01.04.010</mods:identifier>
  <mods:location>
    <mods:physicalLocation>Historic New England</mods:physicalLocation>
  </mods:location>
  <mods:location>
    <mods:url access='object in context' usage='primary'>http://gusn.us/258936</mods:url>
    <mods:url access='preview'>http://hne-rs.s3.amazonaws.com/filestore/1/4/1/2/3/4_5ecc7cf7074b6ba/141234scr_aafa72e8efdab24.jpg</mods:url>
  </mods:location>
  <mods:accessCondition displayLabel='license' type='use and reproduction'>Contact host institution for more information.</mods:accessCondition>
  <mods:accessCondition displayLabel='rights' type='use and reproduction'>Rights status not evaluated.</mods:accessCondition>
  <mods:recordInfo>
    <mods:recordContentSource>Historic New England</mods:recordContentSource>
    <mods:recordOrigin>OAI-PMH request</mods:recordOrigin>
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