The episode includes segments about black entrepreneurs who have created a comic book publishing company, a children's author that uses poetry and subjects that would resonate with black children, and the efforts of the Reading is Fundamental organization in increasing childhood literacy. First, the Sims brothers discuss creating their publishing company, Brotherman Comics, and creating comic books featuring a black hero that focuses on social issues. They discuss how these comic books can interest black children in reading. Next, an author discusses how poetry helps develop literacy. She discusses how she chooses topics for her children's poetry that capture young readers' attention. In the final segment, the president of Reading is Fundamental (RIF) states that adults reading to their children improves childhood literacy skills. She also cites the impact that television has on reading skills.
