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  <mods:titleInfo displayLabel='primary_display' usage='primary'>
    <mods:title>Advertisement for a film</mods:title>
  </mods:titleInfo>
  <mods:name authority='naf' authorityURI='http://id.loc.gov/authorities/names' type='personal'>
    <mods:namePart>Halpern, Joel Martin</mods:namePart>
    <mods:role>
      <mods:roleTerm authority='marcrelator' authorityURI='http://id.loc.gov/vocabulary/relators' type='text' valueURI='http://id.loc.gov/vocabulary/relators/pht'>Photographer</mods:roleTerm>
    </mods:role>
  </mods:name>
  <mods:typeOfResource>Still image</mods:typeOfResource>
  <mods:genre authority='gmgpc' authorityURI='http://id.loc.gov/vocabulary/graphicMaterials' displayLabel='general' valueURI='http://id.loc.gov/vocabulary/graphicMaterials/tgm007721'>Photographs</mods:genre>
  <mods:genre authority='aat' authorityURI='http://vocab.getty.edu/aat' displayLabel='specific'>Slides (photographs)</mods:genre>
  <mods:originInfo>
    <mods:dateCreated encoding='w3cdtf' keyDate='yes'>1956</mods:dateCreated>
  </mods:originInfo>
  <mods:physicalDescription>
    <mods:digitalOrigin>reformatted digital</mods:digitalOrigin>
    <mods:extent>1 slide ; 5 x 5 cm.</mods:extent>
  </mods:physicalDescription>
  <mods:abstract>This advertisement for a film in Bangalore includes posters and a diorama. Within the diorama mannequins portray a scene from the movie.</mods:abstract>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Advertising--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Bicycles--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Buildings--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>East Indians--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>East Indians--Clothing and dress--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Men--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Mannequins (Figures)--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Motion pictures in advertising--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Motion picture industry--India--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Models and modelmaking--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Pedestrians--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='lcsh' authorityURI='http://id.loc.gov/authorities/subjects'>
    <mods:topic>Signs and signboards--India--Photographs</mods:topic>
  </mods:subject>
  <mods:subject authority='tgn' authorityURI='http://vocab.getty.edu/tgn' valueURI='http://vocab.getty.edu/tgn/7000198'>
    <mods:hierarchicalGeographic>
      <mods:country>India</mods:country>
      <mods:continent>Asia</mods:continent>
    </mods:hierarchicalGeographic>
    <mods:cartographics>
      <mods:coordinates>20,77</mods:coordinates>
    </mods:cartographics>
  </mods:subject>
  <mods:relatedItem type='host'>
    <mods:titleInfo>
      <mods:title>Joel M. Halpern Papers</mods:title>
    </mods:titleInfo>
  </mods:relatedItem>
  <mods:relatedItem type='series'>
    <mods:titleInfo>
      <mods:title>Series 8A. Slides</mods:title>
    </mods:titleInfo>
  </mods:relatedItem>
  <mods:identifier type='uri'>http://credo.library.umass.edu/view/full/mufs001-ii-i0411</mods:identifier>
  <mods:identifier type='local-other'>mufs001-ii-i0411</mods:identifier>
  <mods:location>
    <mods:physicalLocation>Special Collections and University Archives, University of Massachusetts Amherst Libraries</mods:physicalLocation>
  </mods:location>
  <mods:location>
    <mods:url access='object in context' usage='primary'>http://credo.library.umass.edu/view/full/mufs001-ii-i0411</mods:url>
    <mods:url access='preview'>http://credo.library.umass.edu/images/resize/300x300/mufs001-ii-i0411-001.png</mods:url>
  </mods:location>
  <mods:accessCondition displayLabel='license' type='use and reproduction'>Contact host institution for more information.</mods:accessCondition>
  <mods:accessCondition displayLabel='rights' type='use and reproduction'>All rights for this image are held by Joel M. Halpern. Requests to publish, redistribute, or replicate this material should be addressed to Special Collections and University Archives, University of Massachusetts Amherst Libraries.</mods:accessCondition>
  <mods:recordInfo>
    <mods:recordContentSource>University of Massachusetts Amherst Libraries Special Collections and University Archives</mods:recordContentSource>
    <mods:recordOrigin>OAI-PMH request</mods:recordOrigin>
  </mods:recordInfo>
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