subject: Commercial Art Massachusetts Wakefield

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Boston&Maine Railroad, 1939 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "The number of riders on the Boston&Maine Railroad began to decline during the 1920s, leading to the abandonment of one of the three lines which served the town in 1926. Traveling to Boston by car became a more attractive option for commuters, causing the B&M to rely on ads that focused on the convenience of the train. In 1939, there were four stations that served Wakefield: the Greenwood and Wakefield Upper stations on the main line from Boston to Portland, Wakefield Junction, and Wakefield Center, which served the Newburyport line. There were a 'fair number' of daily trains arriving at Wakefield Junction and only a few daily trains to Wakefield Center, with no Sunday service. The main line had 31 inbound and 34 outbound trains each day, with 'ample' Sunday service." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:36:33Z
  • – 2008-06-24T18:36:33Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; January.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

Lane's Drug Store, 1950 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "Lane's Drug Store was located in the new business block at the corner of Albion and Main Streets during the early 1940s. The store was similar to today's drug stores that sell health and beauty products such as Vaseline and rubbing alcohol, along with sundry items like beach balls and ice trays. Formerly Bonney&Dutton, the drug store was razed and a new building erected in 1940 by its new owners, LeBlanc and Logan. The new Bonney&Dutton Drug Store opened in March 1941, only to be bought at auction by Himmel Drug of Lynn and Salem in January 1942. Lane's Drug bought the business in March 1944, with Ames Drug becoming the new owner in 1957." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:36:44Z
  • – 2008-06-24T18:36:44Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; July.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

Taylor's Hardware, 1942 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "Taylor's Hardware advertised Blackout Curtains in preparation for the first town-wide test blackout on Sunday, March 15th, 1942 between 10 p.m. and 10:20 p.m. The test was conducted by the Wakefield Committee on Public Safety to comply with the Air Raid and Blackout Regulations of Executive Order 3, issued by Governor Leverett Saltonstall on January 8th. These orders were issued following the December 7, 1941 attack on Pearl Harbor. The orders required occupants of 'premises or parts of premises, public or private' to extinguish all lights or darken the premises so that no light was visible from the outside. All private signs, storefronts and other public lighting displays were to be extinguished at 10 p.m., and owners or tenants of factories, churches, municipal buildings, stores and office buildings were to provide watches during the blackout. This work was to be done without compensation, as it was the 'duty of defense.' Dog owners were advised to keep their animals inside or restrained during the blackout so they would not become nervous and attack the numerous air-raid wardens who were on patrol. Several similar tests were administered during the year. The blackout regulations were lifted in 1944." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:36:30Z
  • – 2008-06-24T18:36:30Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; March.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

Gus' Home Bakery, 1915 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "Gus' Home Bakery and Wakefield Home Cooking Annex was located in the Walton Block on North Avenue in 1915. The appeal of clean, sanitary food came at the same time Wakefield children participated in a Hygienic Club." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:36:30Z
  • – 2008-06-24T18:36:30Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; August.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

Princess Theatre, 1914 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "More than 150 people were turned away from the 8 p.m. showing of 'The Last Days of Pompeii' the 'longest and best-ever' film presented at the Princess Theatre. All but the first two rows of seats on the floor of the 1000 seat theatre were taken during the afternoon showing. Many in the audience had never been in the theatre, and most had never seen anything but the 'ordinary run of motion pictures.' According to an article in the next day's paper, the audience had 'their eyes opened to the real greatness of the photo-play industry. Especially thrilling were the scenes showing the chariot races, the lion's den and, capping the climax of all, the realistic eruption of Vesuvius and the mad flight of the inhabitants.' The performance of Boston's Tremont Temple soloist Mme. Wilhelmina Wright Calvert was said to be 'superfluous'." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:19:33Z
  • – 2008-06-24T18:19:33Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; February.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

Classen Bros., Inc., 1930 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "John and Horace Dodge started in the automotive industry by supplying engines and transmissions to R.E. Olds, later selling engines, transmissions, and axles to Henry Ford for his automobiles. By 1913 Ford started producing these parts and adapting them to their own machines, leading to the Dodge Brothers producing their own automobile that was high in quality and durability at an affordable price. In 1928, Walter P. Chrysler bought the company after the brothers' deaths. The 1930 Dodge DD Six Business Coupe, advertised by Classen Bros. Inc. of Greenwood, had a factory price of $835. Power was supplied from a 6-cylinder 189.8 cubic-inch engine that provided just over 60 horsepower. Classen Bros., Inc. was located at 827 Main Street in Greenwood, later renumbered as 1099 Main Street. The dealership, which also sold Plymouths as well as Goodyear tires and tubes, was established in 1921." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:19:34Z
  • – 2008-06-24T18:19:34Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; November.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

The Motorist's Corner, 1935 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "Printed weekly in the newspaper, the Motorist's Corner featured local garages, gas (filling) stations and automobile dealers that offered specials such as American Gasolene&Oil Company's lubrication and top painting combination job advertised at $1.00. The column also included motor car tips for owners, such as why and how to clean the cooling system, how radiator ornaments change the appearance of the car, how to detect if gas has entered the crankcase, how washing dust off a car is sometimes better than wiping it off with a dry cloth, and why the best tires should be on the rear wheels. Hokie's Garage, a longtime fixture in Wakefield, is still in business as the Woodville Service on Water Street. Established in Montrose around 1926 by Maurice 'Hokie' Lenfest, the business moved to the community garages at the corner of Lincoln and Mechanic (Princess) Streets in 1928. The business moved to the rear of 85 Albion Street in 1931, and, in 1936, Lenfest bought the Kirk Brothers' grain store at 62 North Avenue at the corner of North Avenue and Armory Street. Hokie closed his business in 1956 and became associate with his son Paul at Woodville Service." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:25:33Z
  • – 2008-06-24T18:25:33Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; May.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

Mike's Bob Shop, 1935 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "The 'bob' was a blunt haircut for women that was level with the bottom of the ears all around the head. The bob, made popular in the 1920s, was a dramatic change from the long feminine hairstyles usually worn by women during the Gibson-girl era of the early 1900s. The haircut was so popular that hairdressers found it necessary to embrace the style after losing customers to barbers. According to the Washington Post, bobbed hair started a new industry, referred to as the beauty industry. The number of 'hairdressing shops' in the United States increased from 5,000 in 1920 to more than 21,000 established shops and several thousand more 'transient' shops in 1924. After they became more skilled and comfortable with the bob, hairdressers introduced more sophisticated cuts, including the waved and shingled styles popular in the 1930s. Mike's Bob Shop claimed to be among the first in the area to introduce the 'new styles in hair-dressing.' Bobbing led to other hairdressing adornments, including the invention of the bobbie pin." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:25:37Z
  • – 2008-06-24T18:25:37Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; October.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

Santoro's Cafe, 1935 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "Santoro's Cafe (as spelled by the establishment) at 502-504 Main Street in 'lower' Wakefield Square, opened in mid-1934 as a 'clean and orderly establishment,' a place where a man could bring his wife, sweetheart, or sister. In January, 1935, proprietor Michael Santoro took over the adjoining store, made it a 'neat, clean and attractive' annex with 12 cozy booths, one of which was big enough to accommodate 10 to 15 people. This annex was reserved solely for ladies, and was decorated in a tropical theme with soft colored lights, palm trees, beautiful wall paintings, a smooth dance floor and a melodious three piece orchestra. The cafe, which opened just one year after the repeal of Prohibition, advertised that all drinks were properly mixed by an expert bartender and all liquor regulations were observed." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:36:20Z
  • – 2008-06-24T18:36:20Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; June.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

Elite Quality Shop, 1933 [picture] / Wakefield Municipal Gas&Light Department.

description
  • – Photo courtesy of the Wakefield Daily Item.
  • – 1 picture :
  • – "Elite Quality Shop, a shoe store featuring a complete line of shoes for men, women and children, opened in the Curley Block at the corner of Main and Mechanic (Princess) Street in 1919. Owner Julius Starkman moved the store to the opposite corner of Main and Mechanic Streets after buying the north third of the Walton Block in 1939. Starkman died in 1956 and his widow sold the shoe store to Jack Rubenstein in 1963." - Text from calendar by Jayne M. D'Donofrio.
subjectcollectiondate
  • – 2008-06-24T18:36:21Z
  • – 2008-06-24T18:36:21Z
  • – 2007.
  • – 2007.
publisherrelation
  • – Wakefield Municipal Gas&Light Department calendar 2007 ; April.
coverage
  • – Wakefield (Mass.) History Pictorial works.
  • – Massachusetts Wakefield.
  • – Massachusetts Wakefield.

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